Seg 07 · Commerce10:00:00:00· Byron Bay, NSW

Shopify & WooCommerce Byron Bay. Your shop and your stock, in sync.

For Byron businesses that sell in a shop and online, the hard part isn’t the website, it’s keeping products, prices and stock consistent between them. I build Shopify and WooCommerce stores and connect them to your POS and inventory, including MusiPOS and APIC, with conversion tracking so you can see which marketing brings in sales.

10:01:00:00Segment · Who it’s for

Byron businesses that sell, in store and online.

If you sell physical products, gift vouchers or bookable experiences, an online store can work while the shop is closed.

Retail

Shops selling in store and online, with one set of stock.

Hospitality

Gift vouchers, merchandise and packaged products.

Wellness

Products, gift cards and class or treatment packages.

Trades

Parts, products or supplies customers can order before they call.

Tourism

Experiences and gift vouchers visitors can buy before they arrive.

10:02:00:00Segment · The problem

Two systems, and you in the middle.

Running a shop and an online store by hand means updating stock twice, overselling items you no longer have and typing product details in again and again.

On top of that, many stores don’t track purchases properly, so Google and Meta can’t learn which ads lead to sales. And a platform move done badly, from Shopify to WooCommerce or the other way, can lose the Google rankings you’ve built.

10:03:00:00Segment · What’s included

What’s included.

The store, the integration and the marketing that feeds it.

  • Shopify or WooCommerce store, designed and built
  • Product catalogue setup, with product pages written for search
  • Payments, shipping and local pickup options
  • POS and inventory integrations, including MusiPOS and APIC
  • Custom plugins and code where an integration needs it
  • Purchase tracking with GA4, Google Tag Manager and the Meta pixel
  • Product data ready for Google Ads and Meta campaigns
  • SEO-safe platform migration with 301 redirects
  • Training, plus ongoing support when something needs changing
10:04:00:00Segment · Why one person

The integration is built by the person who’ll market it.

An online store touches the POS, the stock, the payments, the tracking and the ads. Here, one person understands all of it.

Integrations I’ve built before

I’ve connected WooCommerce to POS and inventory systems, including MusiPOS and APIC for Byron Music.

Migrations without the drop

I moved EZRIDERZ from Shopify to WooCommerce with a full 301 redirect map to protect their search rankings.

Tracking that counts sales

Purchases are tracked properly from launch, so your ads optimise for sales, not clicks.

One person when something breaks

No finger-pointing between the web developer, the POS supplier and the ads agency.

Local

I can come to your shop and see how you actually use your POS and manage stock.

10:05:00:00Segment · Process

From the counter to the checkout.

It starts in your shop, because the store has to fit how you already work.

See how you sell

A visit to your shop to look at your POS, your stock and how orders flow.

Plan

The right platform and integration for your products, your POS and who will update the store.

Build, connect and test

Store built, POS and stock connected, every order flow and tracking event tested.

Launch and grow

Redirects in place, then Google Ads, Meta Ads and SEO to bring in buyers.

10:06:00:00Segment · Questions

Shopify & WooCommerce Byron Bay: common questions.

Something else on your mind? Send me a message or call 0478 677 433.

Should I use Shopify or WooCommerce?

Shopify is hosted for you and simpler to run day to day. WooCommerce runs on WordPress and gives you more control and room for customisation. The right choice depends on your POS, your products and who will update the store, and I’ll recommend one after looking at how you sell.

Can my online store connect to my POS?

Often, yes. It depends on your POS and what it supports. I’ve built integrations with MusiPOS and APIC, and I’ll look at your system before recommending an approach.

Can you move my store from Shopify to WooCommerce, or the other way?

Yes. I map every product, category and page URL to its new address with 301 redirects so customers and Google find the new store. I did this for EZRIDERZ when they moved from Shopify to WooCommerce.

Can you run ads for my online store too?

Yes. I run Google Ads and Meta Ads, and because I also build the store, purchase tracking is set up properly from the start.

10:07:00:00Segment · Across the Northern Rivers

Where and who.

Shopify & WooCommerce works differently in each town and each kind of business. These are the pages where it matters most.

All areas · All industries

10:09:00:00Segment · Contact

Tired of updating stock in two places?

Tell me what you sell, which POS you use and where you sell now. I’ll come back with what I’d build and how it would connect.

StudioUnit 2, 17 Tasman Way
Byron Bay NSW 2481

Byron Bay Creative Hub · map
Emailhello@highendmarketing.com.au
Phone0478 677 433
HoursMon–Fri · 9:00–17:00 AEST